Menu Close

Franchise IP with StoryCo: Unlock Creative Potential

• StoryCo is an open media platform that leverages existing creative talent to franchise IP with story or content.
• StoryCo aims to be an open, permissionless platform where any individual can explore and create.
• Value is created through multiple avenues such as user-generated content contribution, story or funding proposals, completing an activation, or even viewing a story.

What is StoryCo?

StoryCo is a global creative marketplace that leverages existing creative talent to franchise intellectual property (IP) with stories and pieces of content. It aims to be an open, permissionless platform where any individual can explore and create.

How Can Value Be Created?

StoryCo enables users to contribute value in different ways including user-generated content contribution, story or funding proposals, completing activations, or even just viewing a story.

What Are the Benefits of Community Storytelling?

The founders of StoryCo believe that blockchain facilitates scaling co-creation and franchised intellectual property. Through collaboration and soulbound tokens, community storytelling can impact franchised IP by incentivizing creators and navigating the bureaucratic nature of centralized institutions to push these creations forward.

How Does StoryCo Differ from Other Platforms?

StoryCo has network-type components similar to platforms like Fiverr and Upwork but it’s ultimately not limited to one particular creator; fans are seen as equal contributors in the process of creating stories and franchises.

What Is NFT Steez?

NFT Steez is a podcast where co-hosts Alyssa Expósito and Ray Salmond discuss the prospect of a community of creators franchising intellectual property (IP) through collaboration and soulbound tokens with Justin & J.P Alanis — the co-founders of Storyco — on how blockchain facilitates scaling co-creation.